Revolutionizing Calendars: Katsumi Tamura's "ZOO"

Golden A' Design Award Winner Transforms Paper Craft into Functional Art

The "ZOO" calendar is not just a tool to keep track of dates; it's a creative project that allows users to construct their own "little zoo." The kit includes six animals, each representing two months of the year. The assembly process is simple and requires no glue or scissors, making it a fun and accessible activity for all ages.

What sets "ZOO" apart from other calendars is its interactive nature. It's not just a static object, but a dynamic one that users can engage with. By assembling the animals, users become active participants in the design process. This interaction adds a layer of personal connection and enjoyment to the simple act of marking the passage of time.

The design team behind "ZOO" includes Art Director Katsumi Tamura, Designers Hiroyuki Fukazu, Kohei Miyasaka, and Takahiro Sugawara, and Copywriter Toshiyuki Nagamatsu. Their collective expertise has resulted in a product that is not only functional but also aesthetically pleasing, with a lightness and element of surprise that enriches any space.

"ZOO" is a testament to the transformative power of design. As Katsumi Tamura notes, "Quality designs have the power to modify space and transform the minds of its users. They offer comfort of seeing, holding and using. They are imbued with lightness and an element of surprise, enriching space." This philosophy is evident in every aspect of the "ZOO" calendar, from its playful concept to its meticulous execution.

The "ZOO" calendar was launched in July 2012 and quickly garnered recognition for its innovative approach to design. In 2013, it was awarded the Golden A' Design Award, a prestigious honor granted to designs that reflect extraordinary excellence and significantly impact the world with their desirable characteristics.

In conclusion, Katsumi Tamura's "ZOO" calendar is more than just a way to keep track of dates. It's a celebration of creativity, a testament to the power of design, and a reminder of the joy that can be found in the everyday. It's a "little zoo" that brings a touch of whimsy and wonder to any space.